In a vivid display of the entrepreneurial spirit and creative power of Latino artists, Puerto Rican talent Bernardo Medina, better known as BeMe, joined forces with Rums of Puerto Rico to present RUM is FUN at Pinta Miami. This immersive exhibition underscored the profound role Latinos play in shaping the global art landscape while celebrating Puerto Rican culture …
In a vivid display of the entrepreneurial spirit and creative power of Latino artists, Puerto Rican talent Bernardo Medina, better known as BeMe, joined forces with Rums of Puerto Rico to present RUM is FUN at Pinta Miami. This immersive exhibition underscored the profound role Latinos play in shaping the global art landscape while celebrating Puerto Rican culture through a bold fusion of art and gastronomy.
Held on December 7, 2024, at The Hangar in Coconut Grove, BeMe’s colorful and dynamic works turned The Garden at Pinta Miami into a sensory wonderland. More than an artistic statement, RUM is FUN showcased the entrepreneurial ingenuity of Latino artists, weaving together the legacy of Puerto Rican rum with the visual narrative of BeMe’s signature aesthetic.
Latino artists like BeMe are redefining the art world by merging cultural heritage with modern innovation. BeMe’s multidisciplinary approach, which spans experimental sculpture, acrylics, and mixed media, exemplifies how artists from Latin America not only create but also elevate their cultural narratives to global audiences. Through his project, RUM is FUN, BeMe celebrates Puerto Rican identity while carving out new avenues for artistic entrepreneurship.
This entrepreneurial flair isn’t limited to the artwork itself. BeMe’s ability to bridge industries—art and gastronomy in this case—highlights the adaptability and vision of Latino creatives. His recipe book and exhibition don’t just showcase art; they invite audiences into an immersive experience of Puerto Rican culture, appealing to collectors, tastemakers, and fans alike.
Pinta Miami has long been a beacon for Ibero-American art, providing a global platform for Latino creators to share their stories and innovations. In the competitive and vibrant scene of Miami Art Week, Pinta Miami stands out as a space where heritage and modernity converge. BeMe’s exhibition within this prestigious fair reaffirmed the centrality of Latino voices in contemporary art while spotlighting their business acumen.
The collaboration between Rums of Puerto Rico and BeMe at Pinta Miami also demonstrated the strength of public-private partnerships in promoting cultural heritage. Initiatives like these not only celebrate art but also position it as a vehicle for economic growth, tourism, and international dialogue.
